OliEvery industry is affected by click fraud. But when it comes to high value keywords and competitive markets, such as real estate and property, the impact can be greatly amplified. With a high value product, real estate...
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Click Farms: What Are They & What Are They For?
As likes, clicks and followers have become more important to businesses and our lives, a whole industry has grown: click farms. You may have read about click farms, maybe via news reports that a well known celebrity...
Ilan MissulawinA Quick Guide To Click Fraud (And How To Stop It)
So, you’ve heard the term click fraud, or invalid traffic. You’ve looked at your Google Ads dashboard and you’re wondering what the hell is going on? All these ad clicks, and very little conversions, is this right...
Retargeting Or Remarketing? How To Keep Customers Coming Back
It takes around five times more money to win a new customer than to generate a new sale from an existing customer. You’ve heard that fact before, of course. It’s pretty much the first thing you learn in marketing school...
