OliAs likes, clicks and followers have become more important to businesses and our lives, a whole industry has grown: click farms. You may have read about click farms, maybe via news reports that a well known celebrity...
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Managing Your Online Marketing During the Coronavirus Outbreak
It already looks like 2020 will be a difficult year for business, whatever industry you’re in. Currently, with the coronavirus outbreak affecting almost every country on the planet, many business owners will be...
Competitor Click Fraud: A Case Study
Ever wondered if your competitors click your PPC ads? Maybe you’ve even considered clicking on your competitors adwords links yourself (naughty naughty). Although a single click here or there is nothing, there’s only...
How to Spot Click Fraud on Your PPC Ads
You’ve already heard how click fraud is a growing threat, and that on paid ads, 1 in 5 clicks (at least) are from automated sources. But how can you tell if you’ve been a victim of click fraud or ad fraud? What...
