Click Fraud Detection
ClickCease will monitor your PPC clicks with advanced machine learning algorithms. Separate real potential customers from fraudsters and bots that want to deplete your budget.
Who We Detect
What's stopping your competitors from clicking your ads, depleting your advertising budget and taking your clients?
At least 40% of internet traffic is non human (bot traffic). Some of these click bots are designed to commit PPC click fraud.
Are a large scale dedicated click fraud operation, usually hired by your competition to remove your PPC ads from the search engine's result.
Clicks on your ads with no malicious intent. Up to 50% of mobile ad clicks are because our thumbs are just too fat.
Haters are a symbol of success (not only in rap music). The better your business is doing the more people will be out to get ya!
What's stopping your competitors from clicking your ads, depleting your advertising budget and taking your clients?
At least 40% of internet traffic is non human (bot traffic). Some of these click bots are designed to commit PPC click fraud.
Are a large scale dedicated click fraud operation, usually hired by your competition to remove your PPC ads from the search engine's result.
Clicks on your ads with no malicious intent. Up to 50% of mobile ad clicks are because our thumbs are just too fat.
Haters are a symbol of success (not only in rap music). The better your business is doing the more people will be out to get ya!
How We Detect
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Fraud Detection Algorithm
The brains behind accurate click fraud detection. Our algorithm digests hundreds of fraud signals and knows how to accurately differentiate innocent clicks from click fraud.
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Custom Detection Rules
Every business suffers different types of fraud. The click fraud detection tool can be easily customized for your specific industry.
Auto-Block Click Fraud
We tell AdWords not to show your ads to fraudulent sources, saving you time and a lot of money.
About 20% of your ad clicks are fraud
Good Traffic
Enter your CPC here
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Don't get charged for fraudulent clicks
Approximately 1 of 5 PPC clicks that you spend on are fraud. You will save a large portion of your ad spend when you block click fraud.
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Automated and Instant Blocking
Stop wasting your time and money with manual changes to your campaign IP list. We will tell AdWords in real time which IPs to block.
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Control which IPs are blocked and for how long
Whitelist, blacklist, and set quarantine times (how long you want to block an IP) for all sources of clicks.
Extensive Analytics
Uncover the details behind the clean customer clicks and the dirty competitor clicks on your ads and set fraud fighting rules tailored to your business. Change the "I think it is" into an "I know".
Uncover the details of each click on your ads. Geography, timing, IP and loads more. Block and unblock IPs with a click of a button
Understand the “why?” behind a fraudulent IP with full details on the micro and macro IP level
See if that click fraud attack is coming from your neighbour or from a foreign location
Find out which keywords in your campaigns generate the most fraud on your ads
Discover if the same iPhone or desktop is clicking on your ads over and over again
Finally see which Google Display Network (GDN) placements generate the most click fraud
Record Click Fraud
Watch a screen recording of your visitors' behavior on your landing page. See how their mouse moved, scrolled, and clicked. This behavior is part of the detection algorithm.
How Humans Behave on Your Site
Humans behave like you would expect a human to. Their cursor movements are natural with occasional clicks in places where clicks should be made.
How Bots Behave on Your Site
Bots are easily identifiable as non-human. Their cursor movements are erratic and very linear. They click repeatedly in random places to find buttons or links.
