Oli
Ilan Missulawin
The practice of click fraud costs businesses around $60 billion a year, with that figure rising year on year. In fact, as the methods get more sophisticated, click and ad fraud grows by around 25% year on year.The...
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What Is Cost Per Lead and How Do You Calculate It?
There are many different ways to generate sales and find new customers online using a variety of advertising options. Cost per click isn’t always suitable, depending on your business model. So is cost per lead (CPL) a...
Alex GoldfarbHow to Choose the Right PPC Bidding Strategy For You
When planning to run a pay per click campaign through Google, understanding the different types of PPC bidding strategies is essential to making sure you don’t break the bank. After all, it can be tempting to just pick...
AdSpy: Track Competitor Google Ads Automatically.
TL;DR: We have created an awesome new tool for ClickCease users: AdSpy!It is a competitor tracking tool that does a bunch of cool things automatically for you:Shows you who is dominating top positions on your chosen...
Aaron Taylor
