Ilan Missulawin
Oli
Alex Goldfarb
Aaron Taylor
Bot traffic is essentially non-human traffic to a website. Bot traffic is the result of software applications running automated tasks. Bots can perform repetitive tasks very quickly, at a rate that human beings simply...
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Dunia Mommandi
8 PPC/Search Conferences To Look Out For in 2019
Imagine you had planned to attend an upcoming conference. You had made all the preparations and even bought some very expensive gadgets or spent a lot of money on tickets and reservations. After all this, you get to the...
Google Ads Audience Targeting: How it Works & Best Tactics to Maximize ROAS
What is an Audience? An audience is just one of the many ways Google allows us to better target our potential customers and our target markets. According to Google, “Audiences are groups of people with specific...
Zack Shipman
The Click Fraud Arms Race: Learn TO Protect Your PPC Against Click Bot Attacks
Identifying Click Bot Traffic Have you noticed that your advertisement budgets are draining faster than usual? Your conversions are down and you cannot figure out why? You are likely being targeted by click fraud, and...
Yuval Haimov
