The ClickCease Blog

Latest Articles

man opens lead generation pipeline

What Is Cost Per Lead and How Do You Calculate It?

Ilan Missulawin

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What is Ad Fraud and Why Should You Care About It?

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Click Fraud Protection Questions 2019

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How to Choose the Right PPC Bidding Strategy For You

robot thinking about the difference between adwords and adsense.

Google Ads vs AdSense – What’s the Difference?

Hero Conference 2019 Philadelphia ClickCease ticket contest

Hero Conf 19 Contest

Ilan Missulawin

robot dressed as spy promising girl to protect her from her competitors by tracking google ads.

AdSpy: Track Competitor Google Ads Automatically.

A hand creating an invalid click on a button

What are Invalid Clicks and How Do They Affect You?

rubber stamp stamping denied

How to Block an IP Address on Google Adwords?

Ilan Missulawin

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Ad Fraud Analytics Click Fraud

What is Bot Traffic?

Ilan Missulawin

Dice creating the words: "Pay per click"

4 PPC trends to Look Out For in 2019

A tip jar.

AdWords Click Fraud PPC

4 Major Tips to Help Boost Your PPC Campaign

All Articles

Man talking at PPC conference.

8 PPC/Search Conferences To Look Out For in 2019

5 months ago

Adwords Launches the “Detailed Demographics” Feature!

A lot of people have either heard about Adwords or Demographics. Ad words and Demographics are very essential to marketers for the provision of better services to the target audience. Google has made detailed...

Two red British telephone booths.

Google Starts Helping With Call Ads Fraud

Ilan Missulawin

Hundreds of green stadium chairs, one man sitting.

Google Analytics PPC

Google Ads Audience Targeting: How it Works & Best Tactics to Maximize ROAS

Master PPC By Improving Your AdWords Quality Score

So you want to become a master at pay per click advertising? To be a master, first you must know thy master. In the PPC advertising world your master is Google. Google operates by rewarding the strongest PPC ads while...

man listening to music while working on three computer screens writing malicious code.

What Are The Different Types Of PPC Fraud?

Ilan Missulawin

7 months ago

3CPO head ornament on shelf.

The Click Fraud Arms Race: Learn TO Protect Your PPC Against Click Bot Attacks

9 months ago

How Does A Click Fraud Detection Algorithm Work?

First, what happens when there is no click fraud detection algorithm protecting your Google Ads campaigns? Click fraud is a major problem that costs advertisers up to 20% of their ad spend. Not only is it a big and...

Spiderman creeping down cable next to laptop

How To Exclude IP Address In AdWords

Ilan Missulawin

Hacker clicking on laptop doing click fraud.

Ad Fraud Click Fraud

How To Stop Competitors Clicking AdWords Ads

Ilan Missulawin

Click Fraud Statistics

Click Fraud Statistics Understand how ad fraud and click fraud are affecting millions of companies worldwide. Click Fraud Statistics 20% of pay-per-click clicks are fraudulent (Pixalate) Fake traffic costs businesses...

Traffic quality form report

How To Get an AdWords Refund?

Ilan Missulawin

10 months ago

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