Oli
Ever wondered if your competitors click your PPC ads? Maybe you’ve even considered clicking on your competitors adwords links yourself (naughty naughty). Although a single click here or there is nothing, there’s only...
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How to Spot Click Fraud on Your PPC Ads
You’ve already heard how click fraud is a growing threat, and that on paid ads, 1 in 5 clicks (at least) are from automated sources. But how can you tell if you’ve been a victim of click fraud or ad fraud? What...
5 Online Marketing Strategies That Will Rule 2020
Online marketing strategies in 2020 have become a finer art and more technical science than most would have imagined, even ten years ago. In fact, the tools, language and processes have seen changes that have...
How to Become a PPC Specialist
Looking for a digital career path? The role of a PPC specialist is one that can be rewarding both in terms of work satisfaction and income. And, to become a PPC expert, you don’t need specialist education. In...
