The introduction of the internet changed a lot of things, and one of those things is the ability to promote a business. Search advertising means that brands can appear right in the search results for any number of terms...
Category - PPC
Read our various articles about Google PPC, Google Ads, LinkedIn PPC, Facebook PPC and every paid advertising platform : Everything you need to know whether you are a pro marketer or an PPC intern, Learn how to make money with PPC.
Natan Golden
Oli LynchThe Ultimate Click Fraud Statistics 2022
With the growth in digital marketing, so we have also seen a corresponding rise in click fraud and ad fraud. But how much click fraud is there? And how much is it costing you? In 2021, we found that the levels of click...
Ilan Missulawin
What is Google Performance Max? Ad Upgrades in 2022
You might have seen mention of Google Performance Max, which was first mentioned by the search giant in early 2021. As always, there are plenty of changes coming to the way Google Ads manages your ad campaigns. And, as...
