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How do I capture placement data to trace fake leads?
PPC

How do I capture placement data to trace fake leads?

Clickcease Editor | June 11 | 5 min read

How do I keep fake traffic from poisoning optimization long-term?
PPC

How do I keep fake traffic from poisoning optimization long-term?

Clickcease Editor | June 11 | 6 min read

Is bot detection on the landing page the right place to intervene?
PPC

Is bot detection on the landing page the right place to intervene?

Clickcease Editor | June 11 | 6 min read

Should I block creatives, placements, keywords, or audiences first?
PPC

Should I block creatives, placements, keywords, or audiences first?

Clickcease Editor | June 11 | 6 min read

Should I compare clicks to scroll/mouse movement and bounce rate?
PPC

Should I compare clicks to scroll/mouse movement and bounce rate?

Clickcease Editor | June 11 | 5 min read

Should I remove Search Partners if I suspect fraud?
PPC

Should I remove Search Partners if I suspect fraud?

Clickcease Editor | June 11 | 6 min read

Should I switch to harder conversion goals to avoid fake leads?
PPC

Should I switch to harder conversion goals to avoid fake leads?

Clickcease Editor | June 11 | 5 min read

Should I use server logs instead of platform reports?
PPC

Should I use server logs instead of platform reports?

Clickcease Editor | June 11 | 5 min read

Why do ad networks optimize toward fake leads if they look like conversions?
PPC

Why do ad networks optimize toward fake leads if they look like conversions?

Clickcease Editor | June 3 | 6 min read

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PPC

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The ultimate list of click fraud and ad fraud statistics
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Controversial ads can work, but they can also backfire
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