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Cost per Mille (CPM) is like using fireworks to get the attention of the crowd
PPC

How to Calculate Impressions Using CPM (Cost per Mille)

Oli Lynch | October 14 | 7 min read

7 Essential Facts About the Google Network
PPC

7 Essential Facts About the Google Network

Oli Lynch | October 4 | 7 min read

search box suggested results with negative keyword example
PPC

How to Use Negative Keywords in Google Ads – The Complete Beginners Guide

Oli Lynch | September 30 | 6 min read

How to create Google banner ads, or display network ads
PPC

How to Create Google Display Ads (Banner Ads)

Oli Lynch | September 18 | 11 min read

Foot kicking phone showing the power of remarketing.
PPC

How to Set Up a Google Ads Remarketing Campaign

Ilan Missulawin | July 22 | 9 min read

What is CTR? All about Click Through Rates
PPC

What is CTR? All about Click Through Rates

Ilan Missulawin | June 16 | 5 min read

hands holding wallets. One wallet with cash, the other empty.
PPC

Top Industries Affected by Click Fraud

Ilan Missulawin | April 15 | 4 min read

What is Cost Per Lead, and How to Calculate it?
PPC

What Is Cost Per Lead and How Do You Calculate It?

Ilan Missulawin | February 28 | 6 min read

ppc bidding expert with wads of cash.
PPC

How to Choose the Right PPC Bidding Strategy For You

Oli Lynch | February 4 | 10 min read

Most Popular

Controversial ads can work, but they can also backfire
PPC

Do Controversial Ads Work? And How Can You Make Them? [with Examples]

Oli Lynch | March 23 | 11 min read

Cost per Mille (CPM) is like using fireworks to get the attention of the crowd
PPC

How to Calculate Impressions Using CPM (Cost per Mille)

Oli Lynch | October 14 | 7 min read

The ultimate list of click fraud and ad fraud statistics
PPC

The ultimate list of click fraud statistics 2023

Ilan Missulawin | March 10 | 8 min read

Controversial ads can work, but they can also backfire
PPC

Do Controversial Ads Work? And How Can You Make Them? [with...

11 min read

Cost per Mille (CPM) is like using fireworks to get the attention of the crowd
PPC

How to Calculate Impressions Using CPM (Cost per Mille)

7 min read

The ultimate list of click fraud and ad fraud statistics
PPC

The ultimate list of click fraud statistics 2023

8 min read