Illustration of an online ad surrounded by bot icons and fake cursor clicks, highlighting protection against click fraud.
Click Fraud

What is Click Fraud? The Complete Guide

TL;DR Click fraud happens when fake or malicious clicks drain ad budgets and distort data. It’s fueled by bots, click farms, malware, spoofed domains, and competitors. Fraud appears across paid search, social ads, display campaigns, and even...

24 min read

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